At last week's eBusiness Conference & Expo, SAP AG updated attendees on its supply chain management application, Advanced Planner and Optimizer (APO). The solution is designed to enable companies to perform collaborative optimization across their supply networks to facilitate customer service and order fulfillment. Available supply chain management modules include collaborative planning, forecasting and replenishment (CPFR), Internet-enabled vendor-managed inventory, ATP and shipment tendering. SAP has extended its pilot customer base to more than 350 installations in multiple industries worldwide.
SAP is working hard to win acceptance for APO amid the multitude of other supply chain offerings flooding the market. The number one ERP vendor has expanded its test sites to comprise more than 350 separate installations, a number that rivals the customer base of best-of-breed SCM vendor Logility. Its flood of APO applications parallels the deluge of press articles that filled news wires for two years prior to the beta release. SAP is able to maintain the intense campaign by virtue of its strong market position and wealth of development resources it can devote to ironing out bugs in the software and making enhancements based on pilot user feedback. SAP will eventually be successful in overcoming much of its competition, if only by using its sales and marketing muscle to quash efforts by other ERP and best-of-breed vendors (See TEC's Technology Research Note: "SAP AG - ERP Leader with a New Dimension" September 1st, 1999). SAP's marketing department is aided considerably through the company's decision to develop APO from the ground up, a fact that appeals to IT professionals who are looking for a seamless integration between ERP and supply chain. Less inspired is their attempt to differentiate APO's Available-To-Promise functionality by reshuffling it from the standard term into "Promise-to-be-Available."
SAP is working hard to win acceptance for APO amid the multitude of other supply chain offerings flooding the market. The number one ERP vendor has expanded its test sites to comprise more than 350 separate installations, a number that rivals the customer base of best-of-breed SCM vendor Logility. Its flood of APO applications parallels the deluge of press articles that filled news wires for two years prior to the beta release. SAP is able to maintain the intense campaign by virtue of its strong market position and wealth of development resources it can devote to ironing out bugs in the software and making enhancements based on pilot user feedback. SAP will eventually be successful in overcoming much of its competition, if only by using its sales and marketing muscle to quash efforts by other ERP and best-of-breed vendors (See TEC's Technology Research Note: "SAP AG - ERP Leader with a New Dimension" September 1st, 1999). SAP's marketing department is aided considerably through the company's decision to develop APO from the ground up, a fact that appeals to IT professionals who are looking for a seamless integration between ERP and supply chain. Less inspired is their attempt to differentiate APO's Available-To-Promise functionality by reshuffling it from the standard term into "Promise-to-be-Available."
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